Marco Carrucciu

Growth and Marketing leadership for the AI and Digital era.

20+ years building iconic brands and driving growth across luxury automotive, fashion, jewelry, and fintech. Known for bridging heritage brand values with modern performance marketing — combining deep CRM expertise, data science, and AI-led innovation to create customer experiences that convert and endure.

The Career Path Capability Pillars

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Profile

Twenty years at the intersection of Brand, Growth, Technology and Innovation

"For over two decades, I have worked at the intersection of legacy and reinvention inside houses like Ferrari, Maserati, Luxottica, Roberto Coin, and TradeStation, shaping marketing at moments that mattered."

20+

Years Experience

Luxury Verticals

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Target The Right Audience

Engaging the Modern Affluent Sophisticated Consumer

Move beyond traditional demographics to craft high-touch, emotionally resonate experiences that build lasting trust with sophisticated, modern buyers.

The Ominchannel Approach

Behavioral Science Behind Modern Brand Touchpoints

Blending psychological principles with modern spatial and digital design to create memorable, instinctual experiences that drive repeat engagement.

Strive for Better

The New Kaizen: Analytics-Driven Optimization

Transform your customer-facing platforms by adopting continuous digital evolution fueled by customer behaviors, precise metrics, and smart insights.

Never Stop Innovating

Immortalizing Brand History with Smart Innovation

How cutting-edge AI technologies and modern digital innovation breathe fresh, dynamic energy into historic brands while protecting their core identity.

Core Expertise

A multidisciplinary approach to modern marketing leadership in growth-driven contexts.

Behavioral Science

I leverage cognitive psychology and behavioral triggers to optimize customer decisions across phygital touchpoints.

Growth Strategy

I design scalable commercial frameworks that align market positioning, channel acquisition, and revenue expansion.

CX Design

I architect seamless, intuitive journeys across digital and physical environments to elevate brand perception.

Data-led Lifecycle Marketing

I deploy analytics-driven segmentation to deliver targeted communications that maximize customer retention and lifetime value.

Agentic AI Personalization

I integrate autonomous AI workflows to deliver real-time, hyper-personalized experiences tailored to dynamic individual behaviors.

Selected Work

Case Studies For The Modern Era Of Growth

All work

Crafting The Future Of Growth

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